A Shopify studio for product brands. Brand, store and email, under one roof.

Built in your own Shopify
Your store, your theme and every login stay yours, before and after.
Fixed price, half up front
You know the price before we start. The rest is due when you sign off.
One point of contact
A single contact from first email to launch, with every plan and price in writing.

Who we are

A focused studio, built around the details shoppers notice.

Cartwright Systems designs and builds Shopify stores for product brands that want to look as good as the things they sell.

We look at your store the way a shopper does, fix the parts that get in the way of a sale, and set up the emails that bring people back. Design, development and email are planned together, so the brand, the store and the follow up all feel like one thing.

Our studio has built a set of concept brands and demo stores, from wattlepop to Saltlight and Paddock Hound, so you can click around a finished store before you spend a cent.

What we do

Three disciplines, one team.

01
Brand and design
Naming, logo, palette, type and art direction, then page design for home, collection, product and cart. Every page is designed for phones first.
02
Shopify development
Hand built themes with no page builders, set up inside your own Shopify. Apps and payments connected and tested before launch.
03
Email and retention
Klaviyo flows for welcome, abandoned checkout, post purchase and winback, written for your brand and handed over in writing.

Our process

From first look to launch.

Every project runs through the same four stages, all by email, so you always know what happens next.

Review
We study your store, your products and your customers, and design a free homepage to show the direction.
Design
Once you book, we design every page in the package and agree the details with you in writing.
Build
We build and test it inside your own Shopify. Nothing goes live until you sign off.
Launch and handover
We launch, check it on real phones, and hand over notes on everything we set up.

Our standards

What every build includes.

Phones firstEvery page is designed for a phone before a desktop.
Hand builtNo templates and no page builder apps.
Your own ShopifyBuilt in your store, with every login in your name.
Fixed price in writingAgreed before any work starts, including moves from another platform. Half up front, half on sign off.
Nothing live without youYou see and approve everything before it goes live.
Tested on real phonesApps and payments connected and checked before launch.